Target’s New Car Seat Trade-In Program is All Kinds of Awesome

Target is giving us yet another reason to adore their stores.

Thanks to their new car seat trade-in program, parents can get rid of old car seats they can’t use anymore in exchange for a 20% discount on a new one.

The program, which runs from April 17 to April 30 2017, is in partnership with TerraCycle – a company that “recycles hard-to-recycle waste”. So, you not only get to clear your house of baby gear that’s been taking up loads of space, you also get to feel good about yourself just in time for Earth Day, because you’re recycling that shit!

All car seat brands are being accepted at the Target Take Back recycling areas at participating stores. So all you have to do is bring in a car seat you don’t need anymore, leave it in the designated recycling area and then get your coupon for 20% off.

The coupon is good for any car seat you purchase in store or at – but only until May 31, so you’ll want to be ready to choose! Like you haven’t already spent many many hours perusing the aisles of Target. No? Just me?

Either way – I love this initiative so much because it means Target will join the ranks of other businesses aiming to keep car seat materials out of landfills. In fact, Target’s goal is keep 700,000 pounds of it out! That’s a hell of a lot of Cheerio dust in those used car seats.

Good work, Target!

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